Here’s a sneak preview of the new Lifestyle Christmas campaign, featuring Beckham, Rooney, Heaslip and friends and the biggest brands in sport. You can see it in all the major Irish tabloids from this Friday onwards (click on the image to see it at full screen).
UPDATE 8th December
To celebrate the opening of the new Lifestyle Sports store on Cork’s Patrick Street, we commissioned Monorex to create a live art version of our Christmas creative. Here are some snaps of it being created, and Mssrs Doug Howlett and Sean Og O hAilpin enjoying their graffiti’d likenesses!